Writing the Counter Proposal Letter

While there is not a specific formula to writing a successful counter proposal letter, there is a basic structure you can follow for maximum likelihood of success.

First Paragraph: Statement of Interest and Enthusiasm for Job/Company; Key Selling Factors
This paragraph is critical in setting up the tone and direction of the negotiations. Be direct and sincere in expressing your interest for the company, thanking the employer for the job offer. Be sure to follow-up with your key selling points -- how you will make a direct and immediate (or longer-term) impact on the organization.

Second Paragraph: Negotiating Item #1 -- Offer and Counter Proposal
Restate the particular point from the original offer that you wish to negotiate, followed by your counter proposal -- ideally supported through research, a desire to be fairly compensated, or reinforced by the value you will bring to the company.

Third Paragraph: Negotiating Item #2 -- Offer and Counter Proposal
Restate the particular point from the original offer that you wish to negotiate, followed by your counter proposal -- ideally supported through research, a desire to be fairly compensated, or reinforced by the value you will bring to the company.

Fourth Paragraph: Negotiating Item #3 -- Offer and Counter Proposal
Restate the particular point from the original offer that you wish to negotiate, followed by your counter proposal -- ideally supported through research, a desire to be fairly compensated, or reinforced by the value you will bring to the company.